E-Commerce Mobile App Trends 2021

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Before developing an e-commerce application, you should first check the latest trends to be more competitive.

Chatbots
Well-known e-Commerce companies including Sale Stock, Spotify, Pizza Hut are all using chatbots for their business. Why? First, 54% of users prefer to have an intermediary to communicate with brands via phone calls, emails, and even online chat (46%). In addition, this mobile e-commerce technology allows for 24/7 automation of communication with customers.

chatbots for ecommerce
The last reason, due to the presence of technologies such as AI and ML, bots quickly learn customer data. In effect, this technology allows machines to anticipate the next question from the customer, or what product they will order. This process gives them a personalized shopping experience.

Augmented Reality
AR technology was only introduced in 2017, but in 2018 list of jiangsu cell phone numbers this technology will start to be widely known by the public. If you want your e-commerce mobile application to stand out and dominate the market in one step, then integrating Augmented Reality is what you are looking for.

In fact, many shoppers can't wait to see how their desired product will look in their home or workplace using AR:

- 41% of mobile users stated that if they observed merchandise through AR before purchasing, they would buy it;

- 60% of customers prefer businesses that leverage AR over others;

- 70% of customers feel more committed to brands that provide AR experiences.

Geofencing
This is a mobile e-commerce app trend to promote items according to user location. It is reported that famous stores received around 18% sales growth thanks to geofencing.

Why use geofencing? With the help of GPS, this mobile e-commerce application technology allows to monitor the location of users every minute. When you specify requirements such as 'within 800 meters of a shopping center', you can be sure that your application gets every benefit from the time and shopping motivation of the user. Geofencing supports such technologies for tracking location as Wi-Fi, GPS, RFID, and Beacons.