HubSpot-Update_Brandnames_150225_seo-optLast September, HubSpot not only introduced its new "Sales Platform" at the INBOUND conference in Boston , but also announced many new features for the inbound marketing software . In our two-part blog article, we would like to introduce you to the most important innovations.
Visitors to websites and landing pages only gambling data south africa want to see information that is relevant to them. Previously, you could only personalize content for contacts from your own database. Now, content for unknown website visitors can be personalized based on their country, the device they are using, or the original link to the website - and all in real time. This allows you to create so-called smart content based on whether a visitor came to the website via Twitter, Facebook, or LinkeIn. In the video, you will learn how to set up anonymous personalization for your pages.
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The calendar can optimize the work of teams and the planning of content. It supports the planning of publication times and the organization of campaigns. All ongoing campaigns can be color-coded and employees can be assigned corresponding tasks. This ensures that campaigns are launched at the most effective times and marketing projects are managed better than before. You can find additional information in the following video.