How to use names effectively in email campaigns
Posted: Sat Jan 25, 2025 6:46 am
For example, make a festive banner, header, email signature or footer; Christmas Email Signature Example (Source: Stripo Email) apply festive colors to your regular graphics. For example, you can use a special logo in your Christmas emails; DO NOT change the design of the triggers. Firstly, the process is time-consuming, and secondly, after the holidays, you may forget to remove the Christmas design from emails. In January, it will no longer be relevant. To help you design your holiday emails, you can use more than Stripo's Christmas email templates.
Mind the localization gap You've austria telegram database noticed how we mentioned the design features of emails for Australian subscribers in the previous point. And this is not coincidental. During holiday campaigns, brands often make a notable mistake: they overlook email localization. This can alienate customers or make them feel disconnected from your messages. Tailoring your emails to specific countries, climates, and holiday traditions can make your campaigns feel personal and inclusive. Here are five surprising examples of effective localization in Christmas emails: North and South: In countries where Christmas is associated with snow, such as Canada, the United Kingdom and much of Europe, campaigns with cozy fireplaces, landscapes Snowy drinks and hot drinks feel natural and attractive.
On the other hand, in places like Australia, New Zealand or Florida in the US, where Christmas coincides with summer, brands succeed by showcasing festive beach scenes, frozen treats and festive outdoor activities. Seasonal relevance is key to connecting with your audience. Scandinavia: Family and comfort are the protagonists. The email campaigns that resonate here emphasize intimate moments, traditional food, and Scandinavian design aesthetics such as minimalism and warm color palettes. Japan: Christmas is not a traditional holiday in Japan, but it is associated with romantic dinners and festive cakes.
Mind the localization gap You've austria telegram database noticed how we mentioned the design features of emails for Australian subscribers in the previous point. And this is not coincidental. During holiday campaigns, brands often make a notable mistake: they overlook email localization. This can alienate customers or make them feel disconnected from your messages. Tailoring your emails to specific countries, climates, and holiday traditions can make your campaigns feel personal and inclusive. Here are five surprising examples of effective localization in Christmas emails: North and South: In countries where Christmas is associated with snow, such as Canada, the United Kingdom and much of Europe, campaigns with cozy fireplaces, landscapes Snowy drinks and hot drinks feel natural and attractive.
On the other hand, in places like Australia, New Zealand or Florida in the US, where Christmas coincides with summer, brands succeed by showcasing festive beach scenes, frozen treats and festive outdoor activities. Seasonal relevance is key to connecting with your audience. Scandinavia: Family and comfort are the protagonists. The email campaigns that resonate here emphasize intimate moments, traditional food, and Scandinavian design aesthetics such as minimalism and warm color palettes. Japan: Christmas is not a traditional holiday in Japan, but it is associated with romantic dinners and festive cakes.