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Account-Based Marketing (ABM)

Posted: Wed May 21, 2025 3:35 am
by nusaibatara
Build Your List: Capture emails through website forms, test drive registrations, and events.
Segment Lists: Categorize leads based on interest (new vs. used, specific models, budget range).
Personalized Campaigns: Send targeted emails with new arrivals, special offers, service reminders, and relevant content.
Automated Drip Campaigns: Set up sequences for new leads, nurturing them over time with valuable information.
Referral Programs:

Incentivize existing customers to refer friends and family. Word-of-mouth is still incredibly powerful in auto sales.
Third-Party Auto Portals:

List your inventory on popular auto portals in Bangladesh (e.g., Bikroy.com, Carmudi if active, or local specialized auto classifieds). These platforms attract a high volume of active car shoppers.
Auto Sales: B2B Lead Generation (Targeting Businesses/Fleets)
B2B auto sales involve selling vehicles to turkey cell phone number data businesses, government entities, taxi services, ride-sharing companies, rental agencies, and other organizations for their fleets or operational needs. The decision-making process is typically longer, involves multiple stakeholders, and focuses on ROI, total cost of ownership (TCO), reliability, and after-sales support.

Key Strategies:



Identify Target Accounts: Instead of mass outreach, pinpoint specific companies or organizations that would benefit from your fleet solutions (e.g., large corporations in Dhaka with sales teams, logistics companies in Chittagong, government departments).
Deep Research: Understand their business needs, current fleet size, procurement cycles, and key decision-makers (e.g., Fleet Manager, Procurement Head, CFO, CEO).
Personalized Outreach: Craft highly tailored messages, proposals, and presentations addressing their specific challenges and demonstrating how your vehicles and services offer a superior solution and ROI.
LinkedIn Marketing & Thought Leadership: